About Carefulface

"Ever since I can remember I have been testing and comparing skincare products, it's simply my biggest passion."

From Lucy, founder of Carefulface

"Over the past 20 years I have delved into the science of skincare and learned how the skin works, what it is made of and what it really needs to reach its best possible condition. Just like everyone else, I have spent a small fortune on all kinds of outrageous products, having tried snake venom,  snail mucin, marine extracts, caviar, you name it, and I never saw a real difference to the texture, firmness and clarity of my skin. It was only when I started using proven ingredients such as glycerin, niacinamide, AHAs, peptides and ceramides that I noticed my skin changing for the better.

This is when I decided to create the Carefulface Skincare range. All those years spending money on skincare products that came in luxurious jars, containing exotic ingredients and amazing scents, didn’t really do anything for my skin".

The Carefulface Skincare range is simple, practical, inexpensive and it makes a real difference to the health and condition of your skin. At Carefulface 'skinimalism' is our motto. We are dedicated to the 'less is more' skincare trend which is about achieving a glowing healthy complexion, but it's also a vital lesson on sustainability and rethinking archaic business models. We simply don't want to be part of a system that fuels endless consumption One doesn't need a multitude of skincare products, but a few targeted ones. This will not only help your wallet, but the planet too, by reducing the superfluous.

Working with one of the most highly regarded labs in the UK we have been able to create the Carefulface Skincare range. Each product in the range has been developed and designed with that purpose in mind: No nonsense, little marketing and just the key ingredients at an affordable price.